When was the last time you saw a great commercial in the TV or on YouTube, which
caught your attention during the whole commercial?
Personally, I did not see one for a very long time; however when I
saw the Turkish Airlines commercial with Kobe, and Messi I just could not stop
watching it. Later on, this video became the most popular video
commercial on YouTube with 139 million views. 139 million views is a huge
number for a commercial, which was not even published during any major events.
Turkish Airlines is one of the newest
major airlines, they have very new planes, and they have one of the most
updated social media. They commerce themselves as the major airline who flies
to more places than any other airlines.
That is what they wanted to implement into
their commercial, which ended up being brilliant. First of all, they use two people
that a whole world knows. What a smart choice! Why? Because everyone in Europe,
South America, Asia, Africa, Australia knows Lionel Messi, however in the USA
where soccer is not the most popular sport, they have got Kobe who is one of
the most popular athlete in North America. So they could already sell anything
with this two person. However in the video, they could show all
the amazing places all over the world you can visit with Turkish Airlines, and
also during the video you can see their planes, lounges, crew, and onboard
Internet accessibility.
Take a look at the commercial, I hope you will enjoy it.
It was the best commercial you ever seen from an airline, right? How did you like it? I would like to know your opinion!
No comments:
Post a Comment