I was reading a very interesting summary about vine and marketing, it starts with saying how companies have to get the message right. Some people think that you can't deliver it in six seconds, but yes you can, just like in 140 characters.
The following video is a great example of how a company can attract people in 6 seconds.
As the conclusion of the article, as long as big brands such as coke, or Honda, or Samsung put their weight behind Vine, Twitter will keep adding features to the platform. Another conclusion is that a format which encourage creativity, and fresh perspective so well, will have no doubt to have a consistent sport among the content marketing services.
All in all, I am day by day very impressed from the most amazing Vine videos, and I have huge respect towards the creators.
To read the article, and to check out great vine ads!
http://socialtimes.com/brand-marketing-vine-sell-six-seconds-2_b203119
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